The Honey Market in China: Opportunities and Hurdles for European Producers
China plays a prominent role within the global honey supply chain. With an output of 440 490 tonnes in 2025,[1]…
CIFER Guidance for Agrifood Exporters to China
This video focuses on the China Import Food Enterprise Registration (CIFER) process managed by the General Administration of Customs of…
Digital Marketing for Consumer Goods in China
With this video, review the tools available to European brands looking to strengthen their online presence and engage with Chinese…
Digital Marketing for Food & Beverage in China
With this video, get a detailed overview of the tools available to European SMEs for carrying out impactful online marketing campaigns…
Key Findings: Information Gathering Survey for the 2026/2027 Inter-Chamber SME WG Position Paper
Between 3 April and 6 May 2026, the EU SME Centre, together with the European Union Chamber of Commerce in…
Consumer Series: China’s Millennials
In this video, we focus on China’s Millennials, or 80后, the generation born in the 1980s and early 1990s. Expert…
EU SME Centre Newsletters – Browse the Latest Issues and Subscribe
Stay informed and ahead of the curve ! Our newsletter is packed with curated content for SMEs, partner organisations and…
Food Additives in China: Understanding the Regulations
Learn more about China’s complex food additive regulations with this webinar recording. The session explains China’s evolving regulatory framework, focusing…
Setting Up and Running a Company in China
Getting the fundamentals right from the start is key when opening a business in China. This includes choosing the right…
Exporting to China: The Basics
In this video, EU SME Centre Business Advisor David Lavorel presents key elements for European SME exporters getting ready to…
Food Additives in China: Regulations and Practical Cases
China has established a solid but rather complex regulatory system for food additives. This system might prove difficult to navigate…
Comment aborder le marché chinois des cosmétiques
Dans cette vidéo pour les PME exportatrices de cosmétiques, David Lavorel, Conseiller commercial à l’EU SME Centre, présente la réglementation…
Consumer Series: China’s Gen X
With the Consumer Webinar Series, the EU SME Centre and European Union Chamber of Commerce in China invite you to look into four…
Industrial Marketing for China’s B2B Market
How to promote European industrial equipment, products and services to the Chinese B2B market? How to introduce industrial goods on…
JD for Cross-Border E-Commerce to China
How to export to China through an e-store on JD Worldwide? How to handle logistics, generate traffic and sales, and…
Consumer Series: China’s Active Retirees
With the Consumer Webinar Series, the EU SME Centre and European Union Chamber of Commerce in China invite you to look into four…
Selling to China on WeChat: E-Commerce Series
What cross-border e-commerce options does China’s ubiquitous app WeChat have for foreign companies? Can a European small business open a…
Risk Mitigation: Commercial Background Checks and Due Diligence in China
Every business transaction includes a level of risk, for the buyer and for the seller. These can include upfront payment…
