The E-commerce Market in China | EU SME Breakfast Seminar

  • Date
    17 March 2017 - 17 March 2017
  • Beijing Time
    8:30 AM - 11:00 AM
  • Venue
    Luxembourg Embassy
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The EU SME Centre is delighted to invite you to join our next edition of EU SME Breakfast Seminar on “E-Commerce” organised by BenCham. The aim of this seminar is to give a short overview of the current e-commerce market in China and its main legal challenges. E-Commerce is one of China’s fastest growing sectors. With a growing middle class and a quickly changing business environment, foreign retailers who wish to sell their products to Chinese consumers cannot afford to remain inactive.

Our speakers will give information on the new Cybersecurity Law, ICP License, tariffs and tax liabilities, market entry strategies and more.

Introduction to the speakers

Torsten Weller

Torsten Weller is a business development associate with ECOVIS Beijing. Torsten lives in Beijing since 2013 and has worked for the EU Delegation and a software company in Zhongguancun before joining Ecovis in 2016. Torsten holds a Master of Law from Tsinghua University and advises foreign companies on market entry and other legal aspects.

Thomas Graziani

Thomas is the co-founder of WalktheChat, a consulting and development agency dedicated to building innovative strategies and products for WeChat marketing and branding. WalktheChat is focusing on providing foreign companies with opportunities to enter the Chinese market via WeChat. WalktheChat has been working both with large groups such as Nestle, the American National Football League or Arla, and with SME’s trying to enter the Chinese market.


8:30 – 9:00 | Registration

9:00 – 9:10 | Introduction

9:10 – 9:40 | Briefing of current E-Commerce market in China

9:40 – 10:10 | Cross-border E-Commerce and WalktheChat presentation

10:10 – 10:30 | Q&A Session and Networking


Please register at *25 seats available

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