Yvon Russon is the Founder and CEO of SONG Co. Ltd., a professional services firm providing trusted strategic financial advisory services to European enterprises. As a long-term partner for clients expanding across Asia and beyond, SONG supports cross-border market entry, financial advisory, regulatory coordination and M&A-related matters through its offices in Shanghai, Hong Kong, Paris and Osaka, together with a collaborative network across East Asia.
Mr. Russon is also the Asian Regional Director of SFAI, the 16th largest international network of professional firms validated by IFAC (the International Federation of Accountants). He is also Co-Director of a Chair in Intercultural Management at Collège Polytechnique International, based in Liège, and an Associate Expert at LABDEC on the multicultural aspects of the decision-making process. Previously, he worked for European and American multinational companies in positions ranging from marketing to general management.
He holds several master’s degrees in different fields, ranging from business to management. He works with Chinese corporate groups on M&A transactions and the structuring of their European operations. His clients include companies across a broad range of industries, including alcoholic beverages, aerospace and the digital industry.
