The China Europe International Business School kindly invites you to the master class: Frameworks for Building and Sustaining Competitive Advantage, held on June 21, 2018.
In an economic environment that has entered the ‘hyper-competition’ stage, CEIBS President-Designate Professor Dipak Jain will present a framework for how companies can compete effectively in today’s market in the face of:
Using case-studies from major global players and examining various industries such as automotive, pharmaceuticals, aviation, and global logistics, Prof. Jain will explore how companies can create value for their customers and crucially, how they can capture that value to ensure their sustainable competitive advantage.
Agenda
7:00-7:30 Registration & Networking
7:30-7:45 Welcoming & Programme Introduction
7:45-9:15 Lecture by Dr. Dipak C. Jain “Frameworks for Building and Sustaining Competitive Advantage”
9:15-10:00 Networking
Registration
Participants from the EU SME Centre’s network enjoy free attendance.
For registering, please click here.
Any questions, please contact Mrs. Ruru tang at truru@ceibs.edu or 02128905338.
About the Speaker
Dr. Dipak C. Jain
President Designate (European), Professor of Marketing, Global Advisor, CEIBS
Dr. Dipak C. Jain is President-Designate, Professor of Marketing and Global Advisor at CEIBS. As a former Dean of both INSEAD and Kellogg School of Management, he is a globally-recognized marketing and innovation expert whose insights have inspired a generation of business leaders to pursue success with significance.
Dr. Jain’s influential career spans nearly four decades as an educator, a senior business school administrator, and a consultant to corporations and governments. An award-winning scholar in his own right, Dr. Jain’s areas of research expertise include the marketing of high-tech products; market segmentation and competitive market structure analysis; cross-cultural issues in global product diffusion; new product innovation; and forecasting models.
Among the many distinctions for his teaching and service, Dr. Jain received the Pravasi Bharatiya Divas from the Prime Minister of India, an award that recognizes exceptional leadership contributions of overseas Indians.
Dr. Dipak C. Jain is President-Designate, Professor of Marketing and Global Advisor at CEIBS. As a former Dean of both INSEAD and Kellogg School of Management, he is a globally-recognized marketing and innovation expert whose insights have inspired a generation of business leaders to pursue success with significance.
Dr. Jain’s influential career spans nearly four decades as an educator, a senior business school administrator, and a consultant to corporations and governments. An award-winning scholar in his own right, Dr. Jain’s areas of research expertise include the marketing of high-tech products; market segmentation and competitive market structure analysis; cross-cultural issues in global product diffusion; new product innovation; and forecasting models.
Among the many distinctions for his teaching and service, Dr. Jain received the Pravasi Bharatiya Divas from the Prime Minister of India, an award that recognizes exceptional leadership contributions of overseas Indians.
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