

The EU SME Centre and the China-Italy Chamber of Commerce are glad to invite you to the Breakfast Seminar on May 24th, focused on:
“Cross border e-commerce: Benefits and challenges to enter the Chinese market through CBEC”.
Time: 8:45-10:30
Agenda:
8:45 Registration
9:00-10:30 Seminar
Venue: CICC’s Beijing Office
3-2-21 Sanlitun Diplomatic Residence Compound, Gongtibeilu No.1 Chaoyang District, Beijing 100027, P.R.C.
北京市朝阳区工人体育场北路1号三里屯外交公寓3号楼2单元021号公寓 – 100027
Fee: 150 CICC Members / 250 CICC Non Members
RSVP: please scan the QR code on the flyer
The China-Italy Chamber of Commerce is glad to invite John Piao, Co-Founder and CEO of Digiant Global, to share his insights on the best strategies and solutions to succeed in the CBEC market in China.
About the speakers:
Mr. Piao is Co-Founder and CEO of Digiant Global, he has 13 years of eCommerce Operations and Digital Marketing experience. He has led several cross-border transactions between Europe and Asia while at BetteLlife Group, Parkland Group and Lenovo. In the past 8 years, Mr. Piao has promoted Food & Beverage, Personal Care and Fashion brands from Europe in the Chinese Market.
Presentation theme: how to enter Chinese market via cross-border e-commerce (CBEC):
1.Overview of Chinese CBEC Market, its size and the growing trends
2.Major CBEC Logistics Mode: order fulfillment & customs clearance management
3.Starting EC operations in China: strategies, consumers’ journey and preparation from brands