In today’s competitive landscape, attracting and retaining top talent is paramount to success. Good hiring and training practices are crucial for small and medium-sized enterprises, as they have to rely on smaller teams to achieve their productivity and innovation goals. SMEs also have to deploy more active strategies to find and attract qualified candidates.
To equip SME managers with insights and strategies on how to efficiently manage their teams in China, the EU SME Centre and the European Union Chamber of Commerce in China organised a webinar on 27 June 2023 with on-the-ground HR experts. The event covered the challenges faced by SMEs in identifying, attracting and retaining talent, and in creating a work environment conducive to collaboration and success.
Watch this webinar for insights into designing comprehensive training programs that cultivate a skilled and motivated workforce, driving productivity and achieving your business objectives. This video will provide you with practical tools to build a dynamic team, enhance staff engagement, and foster a culture of continuous learning.
Speakers and Panellists
Roland Brouwer
BIPO Regional Director (Europe), Corporate & International Relations
Before joining BIPO, Roland worked as Executive Director for the Netherlands Foreign Investment Agency (NFIA) and held the position of Consul of Industrial Affairs at the Netherlands consulate in Shanghai. Prior to moving to Shanghai, Roland worked as Chief Representative at the Netherlands Business Support Office (NBSO) in Wuhan and the Jinan & Qingdao offices for more than 4 years.
Roland studied Chinese & Chinese culture and history at Wenzao Ursuline College of Languages in Kaohsiung, Taiwan and received his MBA from Rotterdam Business School. Roland has a professional knowledge background, and rich work experience in the Chinese business environment.
Christian Gassner
Chair of the European Chamber’s Manufacturing Forum
Christian Gassner serves as a Board member of the European Chamber South China Chapter and also as the Chair of the European Chamber’s Manufacturing Forum. He currently holds the position of General Manager at Limoss (Dongguan) Co., Ltd., where he oversees the production of electronic consumer goods in compliance with the Japanese Kaizen principles, ensuring both high quality and high volume.
With over two decades of experience in the manufacturing industry, Christian possesses profound knowledge of mechanical engineering production technologies and strong leadership skills. Moreover, he has a keen interest in training and developing young employees, providing them with the knowledge and tools they need for a brighter future.
Zhou Fang
South China Chair of European Chamber Human Resources Working Group
Zhou Fang is Commercial Director of Bosch Shenzhen. Major field of knowledge covers strategy plan and execution, enterprise operations and joint venture collaboration. She is also South China Chair of European Chamber Human Resources Working Group.
She has experience working both for home appliances and automotive companies. She worked at Electrolux manufacturing sites in China and headquarter in Asia Pacific in the role of Secretary to JV Board, Executive Assistant to Plant Manager, Project Manager, Logistics Manager, Purchasing Manager, Import and Export Manager, and Industrial Engineering Manager. She has been working for Bosch in different locations in China and Germany in the role of plant Logistics Director, Business Field Logistics Director for Asia and North America, Operations Director and General Manager of a JV.
Daisy Yang
Chair of European Chamber SME Forum, South China Chapter
Daisy is an attorney at law with a focus on international corporate clients. Having lived in Tianjin, Shanghai, Hong Kong and currently in Shenzhen, she has gained extensive experience in corporate law, labour law, outbound and inbound investment, etc. She has helped numerous companies expand their businesses to China and overseas, as well as grow in the local markets.
Throughout her career, she has gained experience both in the manufacturing sector and the professional consulting industry. The combination of mixed backgrounds has allowed her to understand both sides and support her clients more efficiently.
She has been serving as the Chair of SME Forum of the European Chamber of Commerce South China Chapter since March 2023.
Trevor Ding
Elrad Dongguan General Manager
Trevor Ding took on the role of General Manager of Elrad Electronics (Dongguan) Co., Ltd in 2015. He has 29 years electronics manufacturing experience in different multi-national companies such as Gentherm Electronics, Tridonic Lighting Electronics, Concord Camera, etc.
Trevor graduated from Anhui University of Science and Technology and holds an MBA degree from the joint program of Shanghai University of Finance and Economics and Webster University.
