Understanding China – Training Update

  • Date
    12 November 2015 - 13 November 2015
  • Beijing Time
    All Day - All Day
  • Venue
    Thon Hotel EU, Rue de la Loi 75, 1040 Brussels

The EU SME Centre in partnership with Eurochambres and the EU-China Business Association (EUCBA) invites you to join a two-day training programme in Brussels this November that will take a closer look at China’s macroeconomic trends, new initiatives, financial market, EU-China Comprehensive Agreement on Investment and more.

If you work in an intermediary organisation that offers services for European companies to do business in China, this training will get you up to speed with the latest market news and business tools.

What’s In It for Me?

• Get up-to-date with industry and regulatory news from China;

• Book individual consultations with our experts on-site;

• Get trained by professional trainers, expert in their field;

• Learn how to benefit from EU SME Centre business tools;

• Sign partnership agreement with the Centre;

• Renew your alumni network and create new contacts within the Enterprise Europe Network EEN

Course Details:

• The lectures as outlined in the programme

• Networking evening (day one)

• Direct access to experts

• Full training materials

• Four technical trainings

• Lunch


EUR 600.-

2-days training incl. accommodation costs


Day One – 12 November 2015

08:30-09:00 Registration – Welcome coffee

09:00-09:15 Welcome

EUROCHAMBRES Director International Affairs, Mr Dirk Vantyghem

EU SME Centre Director, Chris Cheung

09:15-10:15 Tour de table – Introduction of the participants

10:15-11:00 The slowing down of the Chinese Economy and the New Normal of 7% GDP growth – How do these affect European companies interested in doing business in China?

EU SME Centre Director, Chris Cheung

11:00-11:15 Coffee break

11:15-12:00 China’s changing demography, consumer behaviour, health care reform in China, emerging service economy and its geo-economic policy: a challenge or an opportunity?

Shada Islam, Director of Policy at Friends of Europe (TBC)

12:00-12:45 Reforms in China and the anti-corruption campaign – a thorough look inside – including examples and cases (Tianjin accident = cases of corruption?)

Prof Jing Men, Ph.D., Director of EU-China Research Centre

InBev-Baillet Latour Chair of European Union – China Relations

EU International Relations and Diplomacy Studies, College of Europe

12:45-14:00 Lunch

Workshops Sessions

14:00-15:30 Set up in China in a view of recent legislation changes and update on upcoming new Investment Law as well as opportunities in the China (Shanghai) Pilot Free-Trade Zone

Bernard Dewit, Chairman BCECC, Belgian-Chinese Chamber of Commerce, Senior Partner of Dewit Law Office

15:30-15:45 Coffee break

15:45-17:15 Session II – Chinese Overseas Foreign Direct Investments – How should EU SMEs position themselves to attract Chinese OFDIs?

Prof Haiyan Zhang, EU SME Centre Expert

17:15-19:00 Networking with snacks and drinks

Day Two 13 November 2015

09:00-10:00 Stock market in China, Yuan devaluation, RMB internationalisation, shadow banking: How does all this affect European companies active in China?

ECIPE – European Centre for International Political Economy

10:00-10:45 China’s One Belt One Road Plan; Creation of the Asian Infrastructure and Investment Bank and the link to the Juncker Investment Plan: How can EU SMEs profit from it?

Laurent Bardon, Policy Coordinator China, Hong Kong, Macao, Taiwan and Mongolia, European Commission

10:45-11:00 Coffee break

11:00-11:30 EU-China Comprehensive Agreement on Investment (CAI): What are the public perceptions in Europe and China and where are the advantages for EU SMEs?

EIAS European Institute for Asian Studies

11:30-12:00 Opening spaces: export opportunities for environmental technologies to China

Jost Wübbeke, merics – Mercator Institute for China Studies

12:00-12:30 “Made in China 2025”: What is behind this new Chinese industrial policy and can it be beneficial to European SMEs?

Jean-Marie Avezou, Principal Administrator, SMEs Internationalisation & Access to Markets, European Commission

12:30-13:30 Lunch

Workshops Sessions

13:30-15:00 Session III – Training E-Commerce in China

Dimitry van Toorn, EU SME Centre Expert

15:00-15:30 Coffee break

15:30-17:00 Session IV – Training “Exporting to China” – New Quality and Safety laws

EU SME Centre Expert

17:00-17:30 Wrap up, summary and closing remarks

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