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    Advice

    China is a very complex market. Small and medium-sized businesses do not have the same resources as large multinational companies to sort through regulations, conduct due diligence and assess business opportunities and risks.

    Through email, face-to-face or online meetings with in-house or external experts, we offer tailored and confidential technical assistance to any EU SMEs or business organisations in need. Our services are free.

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    Advocacy

    Gain insights and practical solutions on changes that impact your business, network with peers, and help lobby European and Chinese policymakers by joining the Inter-Chamber SME Working Group. Share your experiences and stay up to date with our events and publications.
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    Training

    For SMEs at every stage of business in China, we design flexible hybrid and online training programmes. Our training sessions and webinars are designed to share knowledge with SMEs as well as business support and trade promotion partners and their members.
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    Self-Diagnosis Tool

    Expanding your operations to China? Assess your readiness here. Test your knowledge on how to export, register products, select target markets, distribution channels, taxation and more, and receive recommended content on issues that matter to you.
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    Articles

    Concise pieces of analysis with practical insights and interpretation of regulatory or market developments affecting EU SMEs.

    Regularly published in business journals and media outlets, our articles are all in open access here.

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    EU SME Centre Newsletters – Browse the Latest Issues and Subscribe

    article| 29 May 2026
    Newsletter

    China’s Safeguard Investigation into Imported Beef

    article| 1 January 2026
    Food & Beverage Meat

    Guidelines

    Detailed and practical “How to” instructions guiding EU SMEs in understanding and complying with market access requirements in various sectors.
    Our guidelines come enriched with screenshots to take you through administrative processes step by step and FAQs tailored for EU SMEs.

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    Food Additives in China: Regulations and Practical Cases

    guideline| 20 May 2026
    Food & Beverage Alcohol Dairy Food Additives

    Simple Steps to Minimise Risks of Scams

    guideline| 12 January 2026
    Risk Mitigation Due Diligence Dispute Resolution

    Reports

    Comprehensive overviews of specific business sectors, our reports cover a wide range of areas such as market structure and key players, policy drivers and regulatory requirements, standards and certification, current data, future trends and directions.

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    China Market Access for Consumer Goods

    report| 15 December 2025
    Standards & Compliance Textiles and apparel Cosmetics Consumer Goods CCC

    SME Position Paper 2025/2026

    report| 17 September 2025
    Advocacy SME Position Paper

    Case Studies

    Open-access studies, often based on one-to-one interviews, on specific EU SMEs with direct experience in the Chinese market, sharing insights on the challenges they encountered as well as recommendations for other European SMEs.

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    NOU: How a Polish Niche Fragrance Brand Successfully Established Itself in China Through Cross-Border E-Commerce and Lifestyle Branding

    case-study| 27 June 2025
    Retail E-Commerce Cosmetics Cross-Border E-Commerce

    F&B Waste Recycling: EU-China Joint Projects Under Horizon Europe

    case-study| 19 December 2024
    Food & Beverage Green Development

    Webinars

    Our online seminars and workshops with expert speakers who expand on the topics covered in our reports, inform and guide businesses through China’s regulatory changes, trade fairs, due diligence steps, intellectual property right protection and more.
    If you missed one of our events, you can access the recording and the slides here.

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    Consumer Series: China’s Millennials

    webinar| 5 June 2026
    E-Commerce Consumer Goods Marketing

    Food Additives in China: Understanding the Regulations

    webinar| 28 May 2026
    Food & Beverage Food Additives

    FAQs

    Practical answers to the most frequently asked questions we receive from business enquiries. Whether you are selecting e-commerce platforms, registering a company in China, handling taxation rates, getting products certified or hiring staff, the solution may be a click away.

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