Making Sense Of The SME & IP Policy Environment in China

  • Date
    17 September 2021 - 17 September 2021
  • Beijing Time
    3:00 PM - 5:00 PM
  • Venue
    Wang Jing & GH Law Firm 广东广悦律师事务所 14th Floor, Central Tower, 5 Xiancun Road, Zhujiang New Town, Tianhe District 510623 广州市天河区珠江新城冼村路5号凯华国际中心14层
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The promotion of a strong business environment conducive to economic development and innovation has been an important part of the Chinese leadership’s strategy in the past few years. This process has included the development of measures in areas like IP protection, the streamlining of administrative procedures, the support to entrepreneurs and the protection of the rights of small businesses in cases of late payments, among others. With the COVID-19 having upended the global economy and having caused a severe impact of businesses, it is important to understand where China stands in terms of its toolbox to promote a healthy business environment for companies and entrepreneurs.

The EU SME Centre, the European Chamber and the China IP SME Helpdesk are thus pleased to invite you to join our next meeting, where SME policy and IP experts will provide an overview of recent SME and IP-related policy developments in China, and their impact on European SMEs doing business in China.


15:00-15:30 Registration and Networking

15:30-15:40 Opening remarks

15:40-16:30 Presentations by EU SME Centre and IP SME Helpdesk experts

16:30-17:00 Discussion and Q&A

Interested in joining?

If you are interested in joining this meeting, please send an email to Peter Drucker at, indicating whether you will join in-person (Guangzhou) or online.

About the speakers

Ms. Ester Cañada Amela

Advocacy Manager | EU SME Centre

Mr. Matias Zubimendi

IP Business Advisor at China IP SME Helpdesk

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