This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.
China has become the world’s largest e-commerce market. By 2020, the number of Chinese internet users is expected to reach 80% of the total population and 70% will shop online. This one day course will provide you with expert insights and hands-on experience in doing online business in China, which you will be able to apply in your real-world projects.
The EU SME Centre in Beijing, The Flanders-China Chamber of Commerce and the EU-China Business Association are delighted to invite you to a training course focused on ‘E-Commerce in China: how to succeed in the fast-changing Chinese market?’.
Course Outline
- Understand e-commerce business in China compared to Europe
- Explore the best e-commerce options in China for your company
- How to open an e-commerce store in China step by step
- Get your goods to the Chinese customers – logistics and product compliance
- Intellectual Property Rights to be aware of
- Collecting payments from e-commerce in China
- Digital marketing in China for your business
- Building your overall e-commerce strategy
- Case Studies & Best Practices
Who Should Attend
The training course is suitable for anyone who is involved in online business.
Whether you are a business owner, marketing expert, e-commerce manager or a specialist, you will get a solid foundation from this course for successfully planning and managing online selling in China.
Fee: € 280(Excl. VAT)/person.
Register here>
Course package
This package includes a full-day training, course material, lunch, and:
A prior technical consultation – An In house expert will help you determine:
- Whether your product or services are suitable for online business in China;
- What you stand to gain by entering the Chinese market;
- What risks you are likely to face when entering the Chinese market.
The EU SME Centre Gift Pack:
- Is China on your radar?
- Ways to enter the Chinese market.
- Exporting goods, services and technology
- Knowing your partners in China.
Tailor made follow-up services:
- Free access to the update of relevant EU SME Centre publications
- Tailor-made assistance to your follow-up enquiries (free of charge for non-technical enquiries)
In case of written cancellation to info@flanders-china.be not later than 2 working days prior to the event, the participation fee will be reimbursed. Otherwise the full amount will remain due.
About Your Trainer: Mr Dimitry van Toorn
Dimitry started his career at Mattel Inc., then worked for nearly two decades in China. He started in in Shanghai at a major product Scouting and Sourcing Agency. Then joined in 2005 Intertek plc in Hong Kong, a leading Testing, Inspection and Certification (TIC) company, to develop the Global Supply Chain business stream. Dimitry initiated and founded the company tradeFWD with is proprietary B2B Cross-Border Payment Solutions, B2B Financing Options, and ESCROW services business model, before embarking a new area with founding VAN TOORN & ASSOCIATES including the enterCHINA initiative.
VAN TOORN & ASSOCIATES Limited is specialized in supporting international SME’s establishing business entities in the Far East (emerging) markets through seminars and trainings on B2C e-commerce business in Greater China, Vietnam, and Indonesia. The key topics cover supply chain / fulfilment, (digital) payments, market quality / regulatory requirements, social media marketing, and intellectual property rights.