Cultural and Creative Industries in China.
Culture and Creative industries comprises a large number of sectors often interconnected and related. Traditionally Chinese industries has never been seen by western eyes as creative and innovative, however the image of China as a manufacturing country able to produce almost every product from imported technology is transforming now into a mass consumption market with great potential. The wealthy economic situation of the country and the growth of a demanding urban middle class creates a favorable scenario for the development of the Creative Industries.
Government policies have been implemented in every sector to achieve this goal and the reforms have opened new ways of cooperation and interesting opportunities for European SMEs.
Join this webinar and learn more about:
– Development status of the Arts, the Media and the Design Consultancy services in China.
– Regulatory structure of every sector and ways to enter the market.
– Opportunities and challenges and recommendations for European SMEs.
– Exhibitions, events and resources.
About the Speaker
Luis Aguirre Manso is an experienced Spanish licensed architect with a depth understanding of the Asian market. He has contributed in international practices in Spain, Italy, Ireland and China, where he has worked in several museums, master plans, mixed complexes and large scale residential projects.
Luis has been living in China for more than 6 years. He worked at MAD architects, the Office for Metropolitan Architecture (OMA) and Qi Xin Atelier, where he had the opportunity to develop cultural facilities such as the Wuqing performing arts center in Tianjin.
He is the initiator and co-curator of the Hutopolis program, an international research involving European and Chinese Universities on the study of the urban conditions of Chinese cities, which work has been published in the book a Map of Hutopolis, edited by Rizzoli.
He has participated with exhibitions and events at the Beijing Design Week during the last three editions and he has lectured at other creative events such as the Hong Kong Biennale, the Beijing Creatives sessions or the Architects@Work festival. He is the organizer in China of the International Exhibition for Contemporary Architectural Heritage (LAMIPA), a platform supporting the internationalization of Iberian architectural industries.
Luis is also founder of AQSO, a multidisciplinary and design-oriented practice focusing on architecture, design, urban planning and cultural research.
You can find the recorded video on Youtube:
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