The EU SME Centre and the China-Italy Chamber of Commerce are glad to invite you to the Breakfast Seminar on September 25th focused on “A look at China digital world: mastering Chinese social media platforms for your business”.
China contains about 20% of the world’s population and in recent years it has been witnessing an increase in consumers’ spending power. Following this trend, the scope of foreign-owned enterprises has been re-oriented towards having a presence in the internal Chinese market. Digital strategies have become essential – yet ever-changing – to expand the consumer’s base.
It is therefore pivotal for foreign businesses to keep up to date with the local digital landscape.
The CICC would like to provide a guidance workshop to focus on some of the most useful platforms – and a few new ones – to promote your business and increase your consumer base.
This seminar is suitable for businesses in the service and retail sectors.
Angela Tabak, co-founder and COO of WebshopinChina, will share her insights on the China digital environment, as well as related opportunities and challenges for foreign companies.
9:00 – 10.00 Seminar
10.00 – 10.30 Q&A
Venue: CICC’s Beijing Office
3-2-21 Sanlitun Diplomatic Residence Compound, Gongtibeilu No.1 Chaoyang District, Beijing 100600, P.R.C.
北京市朝阳区工人体育场北路1号三里屯外交公寓3号楼2单元021号公寓 – 100600
CICC Members 150 RMB/PAX CICC Non-Members 250 RMB/PAX
RSVP: To participate please register at the following link or scan the QR code below.
About the speaker:
Angela Tabak– “China eCommerce and digital marketing specialist with a strong desire to formulate successful strategies for companies to grow in the China eCommerce space. Next to that I’m passionate about building a community around eCommerce in China and making valuable connections, so come and talk to me! Having both built an eCommerce company as well as a tech company in China, I know what it takes to succeed in this fast-paced economy. I am happy to help you succeed in China too”.
Angela Tabak will discuss the following topics:
- Key tactics to leverage WeChat, Douyin and Weibo for your business
- How to leverage ‘private traffic’ for your business
- A look to the future: growing apps worth considering