Getting Ready for China, How? A Video Explainer

3 July 2023

Europe’s 25 million small and medium-sized businesses are key to its economic success.[1] SMEs drive growth; they create jobs; they innovate. Yet, only 615 000 of them export beyond the Single Market.[2] To encourage more SMEs to go global, the European Union has launched initiatives around the world. The EU SME Centre is one of them, designed to help SMEs get ready for China.

How We Help You Get Ready

We work with a network of partners, across Europe and China. Together, we share ideas, we bring on-the-ground expertise. We organise training sessions, conferences, B2B matchmaking. Discover all our upcoming events and register here.

If you are an organisation engaged in business support and trade promotion, you can become an official partner of the EU SME Centre and bring our services to your members.

Our activities include advice, advocacy, and the sharing of knowledge.

If you need advice on a business matter, simply create a free account and send your questions to our experts, for confidential, tailored answers and consultations.

SMEs already present in China can join the Advocacy Platform and the SME Working Group, to share feedback, exchange with government stakeholders, network, and gain insights on policy changes that impact your business.

Just starting to explore the Chinese market? Take a business quiz to identify what you need to know. Our Self-Diagnosis Tool has been created to help you assess your level of readiness for the market and to identify knowledge gaps.

Then delve deeper into your specific industry by visiting our Knowledge Centre and gaining access to over 200 publications. We have market access reports, step-by-step guidelines to register products, complete customs processes and export to China. You can also stream our collection of webinar recordings and browse articles and case studies on peers in your industry.

Do you want to know more about us? Meet our team and contact us!


[1] Unleashing the full potential of European SMEs, European Commission factsheet, 10 March 2020. See https://ec.europa.eu/commission/presscorner/detail/en/fs_20_426

[2] The Role of SMEs in Extra-EU Exports: Key Performance Indicators, DG Trade, Chief Economist Note Issue 1, May 2020. See https://papers.ssrn.com/sol3/papers.cfm?abstract_id=3777668

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