Register Now: Understanding China Conference 2023

  • Date
    24 October 2023 - 25 October 2023
  • Location
    Brussels & Online
  • Venue
    Renaissance Hotel Brussels 19 Rue du Parnasse, 1050 Brussels
  • Open to
    All Stakeholders of the EU SME Centre

The EU SME Centre’s annual flagship event, the Understanding China Conference, will be back in Brussels on 24 and 25 October. On the first day, policymakers from the EU institutions, economists, industry experts, and think-tank analysts will share their insights into EU-China trade relations, China’s economic outlook and policy environment and how these factors impact European SMEs.

The second day of the Conference will include sessions on specific issues faced by SMEs, as well as presentations on IPR protection and market entry paths, with case studies of enterprises already active in the Chinese market.

Key Highlights

24 October 2023

8:30 – 9:00

Registration at the venue

9:00 – 9:30

Opening remarks

9:30 – 11:00

China’s Economic Outlook
Keynote speakers:
Alicia Garcia-Herrero, Natixis
Agatha Kratz, Rhodium Group
François Chimits, MERICS

11:00 – 11:15

Coffee break

11:15 – 12:45

EU-China Trade Relations

12:45 – 14:00

Walking lunch

14:00 – 15:30

EU SMEs in China: Policy Environment and Business Confidence

15:30 – 15:45

Coffee break

15:45 – 17:00

The Green and Digital Transition in China

17:00 – 19:00

Networking cocktail

25 October 2023

8:30 – 9:00

Registration at the venue

9:00 – 10:00

New Trends and Developments
Interacting with Partners in China

10:00 – 10:45

Intellectual Property Rights Protection in China

10:45 – 11:00

Coffee break

11:00 – 12:30

EU SMEs in China: Case Studies and Success Stories

The full agenda with profiles of the keynote speakers and panellists will be released shortly.


To attend the Understanding China Conference onsite in Brussels or online, please fill in the contact form or contact our EU Partnerships Manager Davide Orlandi.

Please note that due to limited seating at the venue, in-person attendance will be confirmed on a first come, first served basis.

About the Understanding China Conference

The Understanding China Conference is a two-day annual series of keynote presentations, panel discussions, and workshops organised since 2011 by the EU SME Centre. The Conference’s objective is to inform stakeholders on the most recent developments and trends observed in China and discuss potential impacts on European small and medium-sized enterprises.

This event has been developed for intermediary organisations in Europe such as government agencies, industry associations, business support organisations (BSOs), trade promotion organisations (TPOs), chambers of commerce, and clusters.

Participation is free of charge and all sessions are organised in English. For more information about the Conference, please contact our EU Partnerships Manager Davide Orlandi.


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