How to Do E-commerce in China

The EU SME Centre and Enterprise Estonia invite you to join our workshop on June 15th in Tallinn to find out how to sell your products through E-commerce channels in China.

Agenda

8:45-9:00 Registration

9:00-9.10 Introduction by Liisi Karindi, Head of Asia Information Centre, EAS

9:10-10:20 Presentation on e-commerce landscape in China by Rafael Jimenez, EU SME Centre Business Development Advisor

• Overall overview of e-commerce landscape in China
• Advantages of using e-commerce platforms to sell in China
• Major E-commerce platforms and their pros and cons
• Chinese online consumers’ shopping behaviors

10:20-10:40 Coffee Break & Networking

10:40-11:50 Presentation of e-commerce specifics and requirements in China by Rafael Jimenez, EU SME Centre Business Development Advisor

Government regulations (duties and taxes, including list of categories authorized to be traded via cross-border e-commerce to China)

• Pricing schemes
• Payment options
• Logistics
• Marketing

11:50-12:10 Case Study by Felim Meade: Emerald Green Baby and WeChat

12:10-12:30 Networking

12:30 – 14:00 Lunch break

14:00 – 15.00 Consultations for businesses who submit a request at least a week before the seminar

Registration

Please send an email to kai.kreos@eas.ee before 8 June 2017