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CS Wines - Importing Wine in China

By EU SME Centre | Case Studies      26.06.2011     Tags: Food & Beverages

CS Wines is a European Wholly-Owned Foreign Enterprise (WOFE) importer with offices in Beijing and Shanghai.

The company is registered in Europe and distributes to 20 provinces in mainland China. CS Wines started from small beginnings when the owner came to Beijing in January 2008 with a suitcase full of wine samples.

CS now employs 25 staff, mostly Chinese, and the owner, Klaus, continues to drive a China-wide expansion with his dedicated team. Klaus says he simply asked a lot of questions and persistently sought new knowledge after his arrival in China so as to better comprehend the complex and sometimes confounding regulatory structures.

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