Even given the high importance placed on education in China, the speed of growth in online education has surprised many. China’s online education market share has tripled from CNY 38 billion (EUR 4.59 billion) in 2008 to CNY 99 billion (EUR 11 billion) in 2012. Many offline education institutions have shifted online and the market has attracted big Chinese technology companies hungry for a share. In addition, numerous foreign educational providers have moved towards this prospective market. All in all, the online education platform provides for all ages but targets mainly adults and professionals. The trend of more and more businesses adopting online education to further upgrade their employees’ skills is also clear in the report.