During a workshop organised by the Beijing Technology Exchange and Cooperation Centre, the EU SME Centre will provide a briefing to participants of the European Commission’s Dragon Star Delegation to China.
The workshop is intended to be a helpful addition as participants explore opportunities in China. The EU SME Centre and China IPR SME Helpdesk provide useful information and on-the-ground knowledge about doing business in China for European SMEs, such as prospects and challenges for entering the Chinese market, sector trends, and how to protect your IP.
11:30 Workshop 1: EU SME Centre: Prospects, Challenges for Entering Chinese Market (TBC)
12:00 Workshop 2: IPR SME Helpdesk: How to protect your IP in China
13:00 Networking lunch
14:00 Closing remark
This is a closed event open to the Dragon Star delegation only.