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Training held at the Bulgarian Chamber of Commerce in Sofia

By eusme | Press Article      10.12.2019     Tags:

Last Wednesday December 4th, the EU SME Centre, in cooperation with the Bulgarian Chamber of Commerce and the China IPR SME Helpdesk, has lectured a training on "E-Commerce for Food and Beverage in China" in Sofia, Bulgaria.

Laura Velasco, the Centre’s expert, gave valuable insights on the Chinese consumer market, the main e-commerce platforms in China and the latest trends on digital marketing, while Michal Kłaczyński from IPR Helpdesk gave a presentation on the IP system in China and advised the audience about the main IP practices that EU SMEs should follow before entering the market.

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