- Type :Webinar
- Date :May 10, 4:00 pm - 5:00 pm, 2016
- Venue :Online
- Tags :Food & Beverages
China is the biggest consumer of alcoholic drinks in the world. While the sale of the Chinese rice liquor Baijiu is still very popular, demand by local consumers for imported beer, spirits and wine has increased over the past decade.
Following recent work on an EU SME Sector Report on the Alcoholic Drinks Market in China, the aim of this webinar is to provide an overview of the alcoholic drinks market in China, retail channels available, entry model suggestions and the relevant regulations.
After attending the webinar you will have a general overview of China’s alcoholic drinks market. It will also assist EU SMEs in understanding the opportunities available to them and the associated challenges.
You can find the recorded video on Youtube:
Please login to access the recorded video and the slide.