The French Chamber of Commerce and the EU SME Centre are delighted to invite you to an evening seminar and networking:
Despite a fragmented distribution infrastructure and growing local competition, opportunities for European SMEs to sell high-quality foodstuffs in China are likely to grow, driven by increasing disposable income, urbanisation, and a growing taste for foreign delicacies. In fact, from 2005 to 2010, EU exports of F&B to China multiplied by almost five. Managing the importing process and conforming to the multitude of regulations concerning food safety and product labelling are major challenges even for experienced exporters.
Join this seminar and discover:
- What will be the main obstacles?
- Which products are easier to export?
- Who is in charge of food safety?
- What are the labelling requirements?
- Where can you find the technical requirements?
To register for this event, please click here.
18:00 – 18:30
18:30 – 18:40
Opening remarks by the CCIFC
18:40 – 19:30
Presentation by the EU SME Centre – Pablo Recio, expert on importation of food and beverages
19:30 – 20:00
20:00 – 20:30
Pablo has been living and working in China since 2005. During this time he has developed a strong knowledge of the Chinese market, in particular relating to food and beverage import and distribution processes and trade barriers, from both a legal and commercial standpoint. In his previous roles working for public agencies including ICEX (Spanish Institute for Foreign Trade) and Extenda (Trade Promotion Agency of Andalusia), as well as for private companies involved in international trade between Europe and China, Pablo has consulted and advised many European companies engaging in the Chinese market.
In 2006, he published a report on the wine sector in China and has since conducted extensive research into various food and beverage (F&B) markets in China. He has also presented at internationally recognised seminars about the F&B sector as well as having been directly involved in the organisation of more than 30 commercial agendas and promotional campaigns in China regarding this sector.
Pablo grew up in Spain and graduated from the University of Granada from which he holds two master degrees in Quality Management and Business Internationalisation. He is currently Director of the Beijing office of Gold Millennium Group – a consulting company with more than 75 employees in Beijing, Shanghai, Guangzhou and Hong Kong.